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the Preservationist

Honours what works.

People Focused

Cautious Rockstar

People-Oriented, Relational & Empathetic

Preservationists are motivated by purpose and continuity. They protect culture, values, and relationships through disruption. Their strengths are best leveraged mid-change, when progress needs balancing with respect for identity and history.

They're thinking

“What are we at risk of losing here?”

They're asking

Protective pride—anchored in belonging, anxious about culture being eroded.

Who they are

Loyal and value-driven, they keep organisations grounded during transformation.

Their strengths

They help teams evolve without losing what matters most.

Their blind spots

Attachment to the past can make adaptation harder.

If you are a Preservationist

List what must stay and what can shift — share it early. It helps you protect what matters without slowing change.

If you work with a Preservationist

Ask what parts of the culture are non-negotiable. They’ll help frame change around continuity, not loss.

The REM16™ Framework

At Reframe Change, we use our proprietary REM16™ framework to map these patterns. This framework helps leaders understand and engage people more effectively, creating the conditions for confident, meaningful participation in change.

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red Mental Models

The primary cognitive concerns of red Mental Models are their focus on action, outcomes, and tangible results. Learn more about other models below or take the quiz.

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